Old packs, new prices: FMCG companies rush to deliver GST gains

MUMBAI: FMCG companies are on their toes, putting in place strategies so that benefits of the GST cuts can be passed on to consumers from Day 1 (Sept 22) even as they await clarity from govt on labelling and packaging issues. Firms are fast shifting their production to new MRPs and streamlining dispatches, which essentially means that they are holding back production of any old stock unless necess…